Sunday 5 March 2017

Selection of brand name, area of expertise and best suited keywords







Selection of brand name, area of expertise and best suited keywords

byNader Ale Ebrahim
Selecting
a research “brand name”, “area of expertise”,  and “the best suited
keyword sets” is one of the most important decisions that a researcher
will need to make. The research brand name should appear in the title,
abstract and  keywords’ part of a paper. The title is extremely
important and must be chosen with great care, as it will be read by
thousands, whereas few will read the entire paper. On the other hand,
indexing and abstracting of the paper depends on the accuracy of the
title and the keywords set in the paper abstract. The unique research
name makes title meaningful and not general.






Selection of brand name, area of expertise and best suited keywords

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